There is a belief that those purchasing commercial property have done so before, however our research shows that this is not the case for 65% of those in the buying journey. Even if they have, it's clear that not all buyers are confident in their knowledge or consider themselves as experts.
In the below articles, we look at the buying journey for both owner-occupiers and investors to provide you with an understanding of the areas in which you can help to build their confidence and support them to make a well-informed decision. Being able to provide your customers with the information they need before they ask for it can assist in building a stronger relationship and positioning yourself as a trusted agent.