Blog

The latest on the property market and the real estate industry

  • Experts
    The Art to an Effective Pricing Discussion

    Pricing a commercial property is arguably the most difficult task agents face in their commercial real estate lives. If you want to give your listing the best possible opportunity to move, getting that number right is critical.

    12 September 2019

  • Experts
    Connecting & Needs Analysis

    What’s the first thing you do when you meet with a client whose property you’re hoping to market? As a commercial property agent, do you jump straight into your pitch?

    12 September 2019

  • Experts
    Booking an effective appraisal

    Discovering how a client came across your details isn’t just an important way to evaluating the extent to which your own agency’s marketing is working. It’s also an excellent method for setting up your sales pitch further down the track.

    12 September 2019

  • Experts
    Mindset Matters: Securing Vendor/Landlord Paid Advertising

    Commercial property has been around for centuries, and yet some of the biggest and most rapid changes have come only in the past few years.

    17 April 2019

  • Build Your Brand
    Commercial Property and Social Media

    Social media is an important part of any marketing schedule or branding activity. Social media platforms have the ability to connect directly with your customers, at multiple points throughout their day.

    24 February 2019

  • Build Your Brand
    Maximise your presence on realcommercial.com.au

    Vendors, buyers and tenants use digital platforms not only to search for properties, but to assess agents on their ability to sell or lease out properties.

    15 February 2019

  • Build Your Brand
    What do your listings say about your agency?

    Ever tried to search for that hot new restaurant on Google, and they don’t have their webpage up yet, or it just says, ‘Stay tuned for more info’?

    05 February 2019

  • Build Your Brand
    Why use one Agency to sell/lease your property rather than open list?

    When was the last time you saw a residential property listing being marketed by multiple real estate agencies? That’s right – it almost never happens. And yet in commercial property, open listings – with more than one agency marketing the same property - are far more commonplace.

    29 January 2019

  • Experts
    First three months of the Financial Year

    01 October 2018